London, UK - November 24, 1999 - Yahoo! UK and Ireland announced today the appointment of ICAN, the leading Irish internet advertising solutions company, as its advertising sales agency throughout Ireland.

Commenting on the appointment Martina King, Managing Director, Yahoo UK & Ireland, said: "Our priority is to make sure that Yahoo! is being represented at the highest standard to the advertising industry in Ireland hence our appointment of experts in the Irish market. We're delighted at ICAN's appointment as our representative in Ireland and look forward to teaming up their expertise and resources with those of our Yahoo! UK and Ireland sales team."

Damian Ryan, Chief Executive, ICAN added: "Advertisers are increasingly turning to the net in search of new customers and on-line advertising spend is set to grow massively because it works and is cost-effective. The average age of internet users in Ireland is 32, they are relatively affluent and are open to buying new products in new ways. It's a marketer's dream - or nightmare if the opportunity is ignored. We are delighted with the extra opportunities provided to advertisers through the popularity of the Yahoo! UK and Ireland site"

ICAN is Ireland's first and largest internet advertising service employing sixteen people. ICAN has implemented over 200 on-line advertising campaigns for Irish companies since its foundation in 1998.

About Yahoo!
Yahoo! UK & Ireland (www.yahoo.co.uk), part of the Yahoo! Inc. global network, is ranked the most popular navigational guide in the UK. At Yahoo! UK & Ireland, users will find UK & Irish Web sites listed first by category, with full access to relevant worldwide sites appearing next.

Yahoo! Inc. (Nasdaq: YHOO) is a global Internet media company that offers a branded network of media, commerce, and communication services to more than 100 million users worldwide. As the first online navigational guide to the Web, www.yahoo.com is the leading guide in terms of traffic, advertising, household and business user reach, and is one of the most recognized brands associated with the Internet. The company also provides online business services designed to enhance Yahoo!'s clients' Web services, including audio and video streaming, store hosting and management, and Web site tools and services. The company's global Web network includes 21 World properties. Yahoo! has offices in Europe, the Asia Pacific, Latin America, Canada and the United States, and is headquartered in Santa Clara, Calif.

Yahoo! and the Yahoo! logo are trademarks of Yahoo! Inc. All other names are trademarks and/or registered trademarks of their respective owners.

Media Contacts:

Yahoo! UK & Ireland
Alison Fennah, Yahoo! UK & Ireland
0207 368 3848
alison@uk.yahoo-inc.com