Yahoo! Kissathon is ‘license to kiss’ for charity this Christmas
6 December 2001 - Pop, Garage and R ‘n’ B band, Liberty today launched the Yahoo! Christmas Kissathon in aid of Shelter. The popstars, made famous by the infamous TV series of the same name, have been letting loose with their lips today in aid of the charity.
Shelter estimates that over half a million people were found to be homeless by local authorities last year in Britain. Kissathon participants are asked to take part and get kissing to help the charity.
Entrants for the Kissathon need to identify someone they fancy, pucker up for a discreet peck or a passionate pash, and then collect one pound for Shelter. Kissathon sponsorship cards are available to download on www.yahoo.co.uk/kiss.
Shelter is the largest charity helping homeless and badly housed people in the UK. The money raised from the Yahoo! Christmas Kissathon will help support Shelter's housing advice centres and support services this Christmas. Shelterline, the UK's free, 24 hour, national housing advice line, will be open throughout the Christmas period to provide help and advice to anyone facing housing problems, including rent and mortgage arrears, landlord harassment, and those fleeing domestic violence.
"Yahoo!'s don't get stressed out at Christmas, they're party people and just want to have a damn good time! Sometimes, however, we Brits need a little push to shed our inhibitions and what better way than giving the country carte blanche to snog! The Yahoo! Christmas Kissathon not only gives everybody a 'licence to kiss' it also raises money for a very good cause. We hope the country will get into the seasonal spirit, pucker up for a pound, and in doing so support Shelter and help house the homeless this Christmas,” says Georga Douglas, spokesperson for Yahoo! UK & Ireland.
“We are delighted that Yahoo! has chosen Shelter as the charity for their Christmas Kissathon. Christmas is a difficult time for some, especially those that are homeless. We will be able to reach even more people than we did last year thanks to everyone in Britain kissing for Shelter,” says Liz Monks, Deputy Director of Fundraising at Shelter.
The Yahoo! Christmas Kissathon in aid of Shelter is a nationwide campaign and will run throughout the month of December. Interested participants should download their sponsorship form from www.yahoo.co.uk/kiss.
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For further information, contact: Yahoo! UK and Ireland Press Office on 0207 306 9188. | 