Yahoo! Auctions is the most flexible auctions service in the market, with powerful features that enable you to completely customise the auctions environment, without the need for big investment.

Y! Auctions provide a means to use variable pricing to:

• Liquidate excess inventory
• Sell returned stock
• Get the best prices for unique items

Example: build a booth which will enable 'a walled garden' showing only your auctions. The unique URL allows you to frame the page, integrating it seamlessly within your own site. Not only will you have the auctions on your site, they will also show up in the Yahoo! Auctions site, essentially, giving 2 views on your products - doubling chances that a customer will bid and buy.

Once you have buyers, use the Merchant Auctions Order Manager to accept real-time credit card payments from your buyers. This is a streamlined version of the Yahoo! Store checkout, which you can brand as your own. These transactions can be integrated into your back-office.

The Auctions Express Bulk Loader lets you manage your auctions uploads. You can include html in the description field, to customise each auction page, and provide links back to your own site. Create a CSV file either manually, or as a export from your product/inventory database and upload multiple auctions at once.