PASSION HOTSPOTS
1. Liverpool (66%)
2. Shrewsbury (57%)
3. London (55%)
4. Manchester (53%)
5. Maidstone (49%)
Stats refer to number of marriages and engagements

LOCATIONS LACKING LOVE
1.Grimsby (63%)
2. Newcastle (55%)
3. Aberdeen (54%)
4. Hull (53%)
5. Bath (52%)
Stats refer to number of break ups

Love locator research - further findings

Language of Love:

• 66% of Brits love the Irish accent, stars such as Colin Farrell, Dermot O'Leary, Westlife and the Corrs seem to be the ultimate sex symbols because of their alluring Irish lilt
• The Brummie accent is a real turn off when it comes to romantic appeal with 36% of people finding the accent unattractive

• No sex in the city for singles living in York with only 15% having more than one kiss this year compared to London and Scotland where over 25% of singles have had up to 5 kisses in 2004
• 83% of Brits said 'no' to having a holiday romance - singletons fleeing the UK in hope of a holiday fling this Summer had more chance of finding love in back home than abroad

• Dating is alive and well in Northern Ireland with 33% of singles going on over 15 dates in the last 10 months compared to an average of up to 5 dates for the UK as a whole
• Locate a Date - the most popular locations for a date are a romantic beach walk (28%) or a classic candle lit dinner (27%)
• Trains are a turn on for people in East Anglia with nearly 75% of daters wanting to woo on the Orient Express whereas the Welsh find the sea air inspiring with 41% preferring a romantic stroll on the beach
• A lifetime of dates - 22% of Brits like the thrill of the chase having been on over 50 dates

• Traditional weddings are definitely in vogue this year with over 33% of Brits wishing to tie the knot in a stately home in the countryside
• Doing a 'Britney' and heading off to Las Vegas was the least popular wedding option scooping just 9% of the votes

* Single scene heats up as temperatures cool in Liverpool with nearly 30% of daters going online to find love before Christmas, closely followed by Cardiff (26%) and Maidstone (24%)

If you are single and looking for love, there's no need to up sticks and move to a passion hotspot. Just get online with Yahoo! Personals - the UK's most trusted and popular online dating service at - yahoo.co.uk/onlinedating. You can search for dates via location, salary bracket, interests and appearance.

-ends- Additional information

*Case Studies

Love Locator case studies
It was love at first words for Sarah Smith and her boyfriend Steve. Sarah fell for Steve's dulcet Irish tones two years ago when she got chatting to him in her local pub in Salisbury, Wiltshire. He was only meant to be visiting the area for two weeks with his job but he managed to arrange a permanent transfer and has been living with Sarah ever since. Sarah said "As soon as I heard Steve's voice I knew he was the one for me. I fell in love with his accent straight away"

Sadie Long moved to Liverpool a year ago from London to go to university. As she didn't know many people she decided to log onto Yahoo! Personals to make some friends. She emailed a couple of people but nothing came of it until she received an icebreaker from a bloke called Mike. She met him at the Clayton Square shopping centre in Liverpool and they have been inseparable ever since. They are planning to get married next year and are really looking forward to spending their future together

All statistics used should quote Yahoo! Personals as the source of the research findings. All statistics referred to in this article have been calculated as a result of an online poll conducted by Yahoo! Personals with over 1600 people were surveyed nationally

For further information:

Nicky Law or Susy Lang Cohn & Wolfe T: 020 7331 5300 nicky_law@uk.cohnwolfe.com or susy_lang@uk.cohnwolfe.com